Marketing
Ad spend
$9,412
of $12,000 budget
ROAS
4.8×
+0.6×vs. last month
Email open rate
46.2%
+3.4%industry avg. 32%
Recovered carts
$6,840
212 of 1,034 abandoned
Revenue by channel
Attributed revenue, last 12 weeks
Email funnel
Knitwear week campaign
Delivered24,180
Opened11,171 · 46%
Clicked2,418 · 10%
Purchased386 · 1.6%
Revenue$31,240
+18%Campaigns
Toggle to pause or resume
| Campaign | Channel | Spend | Revenue | ROAS | Trend | Active |
|---|---|---|---|---|---|---|
Knitwear week Oct 20 – Oct 31 | $420 | $31,240 | 74.4× | |||
Autumn retargeting Always on | $3,860 | $17,920 | 4.6× | |||
Search: linen & knit Always on | Search | $2,940 | $11,180 | 3.8× | ||
TikTok: boots try-on Oct 1 – Oct 25 | TikTok | $2,192 | $4,010 | 1.8× |